Who we are
ArtOr was founded in 2014 out of a deep love for art and a wish to give children and youth empowering experiences in dance, singing and acrobatics.
Our story
ArtOr is a leading producer of dance, singing and music events for children and youth in Israel and around the world. Our events include festivals such as “Red Sea Joys”, held in Eilat since 2005, and the U-TALENT dance competition, which began in Be'er Sheva in 2002 and moved to Tel Aviv in 2015, along with many other events.
We believe that every child should be exposed to the performing arts because of the benefits and tools they give. Through creative thinking, performing in front of an audience, working in a group and facing challenges, children gain skills they cannot find anywhere else.
Our goal is to promote and develop the performing arts in Israel and abroad, and so give everyone a place for self-expression and self-fulfilment.
We do this according to three principles that the association is built on:
- Education
- We hold workshops in dance, singing and music with the leading teachers and lecturers in Israel and abroad. We also partner with the leading organizations in the field, to make sure that the education and knowledge we pass on at our events are of the highest level.
- Empowerment
- At every event and competition we make sure that every child has an empowering experience that motivates them to keep growing in the field - through prizes and scholarships, and chances to perform with leading artists on the best stages in Israel and abroad.
- Joy
- We put the focus on joy, togetherness and community. Every event must be fun and entertaining, and we make sure to include attractions and social activities suited to the participants' age and interests.
Our vision
A world in which every child and teenager can find their own unique artistic voice
Excellent education
Passing on professional knowledge and developing artistic skills at the highest level
Personal empowerment
Building self-confidence and encouraging personal expression and creativity
A joyful experience
Creating a warm, supportive atmosphere where every participant feels they belong and are valued
Our achievements in numbers
Our team
The ArtOr team is made up of professional artists, experienced producers and dedicated educators. We all share a love of art and the vision of empowering the young generation.
At every event our team outdoes itself once again. Everyone who takes part in our work becomes family. Over the years our family has grown into a group of the best professionals in Israel and abroad - judges, teachers, sound engineers, photographers, production managers, security staff, ushers and many more. Dozens and sometimes hundreds of people work together on every production, all to give young people the chance to perform, learn and compete on the highest stages.